---
title: Infographic: How To Turn Event Attendees Into Major Donors
description: The framework of Connect, Interact, Nurture is a useful donor stewardship tool. This is your trail guide to putting it into action after an event.
image: https://blog.instil.io/hubfs/Screenshot%202023-06-07%20at%203.31.17%20PM.png
---

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Cultivation & Stewardship

# Infographic: How To Turn Event Attendees Into Major Donors

The framework of Connect, Interact, Nurture is a useful donor stewardship tool. This is your trail guide to putting it into action after an event.

[Team Instil](https://blog.instil.io/author/team-instil)

 Jun 7, 2023

---

In our [most recent webinar](https://hub.instil.io/connect-interact-nurture-webinar), we discussed the Connect, Interact, Nurture framework of donor stewardship, specifically as it applies to the process of following up with event attendees. For an in-depth explanation, you can watch the full [webinar on demand](https://hub.instil.io/connect-interact-nurture-webinar)! If you've already watched the webinar, or just want to skip right to the good part, we've created this helpful infographic as a "Trail Guide" to implementing this framework as part of your event follow-up strategy. 

![How to turn event attendees into major donors: Connect, Interact, Nurture](https://blog.instil.io/hs-fs/hubfs/Turn%20Event%20Attendees%20Into%20Major%20Donors%20(1).png?width=678&height=1413&name=Turn%20Event%20Attendees%20Into%20Major%20Donors%20(1).png)

 

Want to learn more about how Instil makes it easy to put this framework into action and cultivate more major donors for your nonprofit? [Let's talk!](http://instil.io/get-demo)

[Cultivation & Stewardship](https://blog.instil.io/tag/cultivation-stewardship) [Events](https://blog.instil.io/tag/events) [Major Gifts](https://blog.instil.io/tag/major-gifts)

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To keep donors engaged after an event, remember three simple words: connect, interact, and nurture. Here's how to put these steps into action.

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A standard operating procedure, or SOP, is a document containing step-by-step instructions to guide the core functions of your Development department.

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